Client Engagement Is Essential to Personal Training—And Technology Is the Key to Unlocking It


Scenario: A personal trainer, Cameron, greets her client, Rodney, and leads him through a workout while Rodney’s Apple Watch tracks his heart rate and active calories burned. For the following week, Cameron builds a training plan for Rodney, including a few independent workouts and daily habits, and Rodney completes them. The next week, a scheduling conflict pops up for Rodney when he’s supposed to meet with Cameron, so Cameron reschedules him for a session for the following day.